Who Are the Sponsors of the Masters Golf Tournament?
Who are the sponsors of the Masters golf tournament? The event is one of the most lucrative sports sponsorships in the world, with a total budget of close to $18 million. In the past, companies like IBM and Mercedes-Benz were the biggest benefactors of the event, with both companies spending millions of dollars on the tournament. They also have a great deal of influence over the tournament and the way it is marketed.
Mercedes-Benz is the first global sponsor of the Masters, and has been active in the professional golf arena since the 1980s. With this partnership, the German automaker will be able to run television commercials during the major telecasts in the United States. The advertising campaign will feature the carmaker’s diverse lineup, and showcase its position at the top of the luxury car market in America. Currently, Mercedes is the largest sponsor of the Masters.
After last year’s tournament, IBM capitalized on the success of Jordan Spieth and backed Tiger Woods. As a result, the Masters has been a great fit for IBM, and it’s expected that IBM will continue to be a big sponsor of the event. As a company, IBM is driving change and growing the game. As a result, IBM is one of the most important corporate partners of the Masters, and it’s the company that is most able to spread its message through its sponsorships.
Today, IBM is becoming the official airline sponsor of the Masters. The tournament also relies on the support of major corporations. In addition to the prestigious Masters, IBM has become the official sponsor of Delta Air Lines. As a sponsor, IBM is helping spread the word about the game. The sponsors of the tournament are IBM, Coca-Cola, Citigroup, Rolex, and AT&T.
IBM is one of the largest sponsors of the Masters tournament. It pays a large part of the tournament’s costs, but it also makes the event more affordable for its corporate partners. It also gives the Masters a platform to spread the message of its prestigious tournament. Its global strategy is unique and has worked well for the company for many years. It has also been a major sponsor of the event.
Other major companies are IBM, Mercedes-Benz, and ExxonMobil. While IBM is a global sponsor, it also supports the Masters in a local way. The global brand of IBM has also supported the tournament’s digital transformation. Its sponsorship has helped the Masters spread the word of the tournament and its message. So, who are the sponsors of the masters golf championship? Let’s look at them.
IBM is the global sponsor of the Masters tournament. The company is the official mobile partner of the Masters. The company has not disclosed the details of its sponsorship, but each of the companies pays $8 million to CBS. Moreover, IBM provides complete development of its app for the Masters. Apart from the mobile apps, the brand has its own highlight videos. The tournament is also televised by USA Network, while Sony and Nokia will make it live.
The Masters is the first major golf championship of the year. The final round of the event has traditionally taken place on the second Sunday of April since 1948. The event has been held in the first half of the month of April only four times – in 1940 and 1942. The tournament’s name has been a symbol of enduring excellence for more than a century. The event is televised live on TV, with the last two years being filmed in 4K HDR.
Other major companies that have become the sponsors of the Masters tournament include Mercedes Benz, Delta Air Lines, and IBM. As a major corporate sponsor, Mercedes-Benz will allow the German automaker to show their advertisements during the domestic telecasts. The television ad campaign will not only advertise the company’s luxury cars, but it will also showcase its diversity as a brand. In addition to this, it is a way for the company to promote itself.